My Role
Freelance designer for the iconic Savile Row London tailoring brand, Gieves & Hawkes.
Working with the e-com digital team across multiple touch points; dynamic display ads to market their seasonal editorial campaigns and photographic retouching of their Autumn/Winter and Spring/Summer collections.
Deliverables
Photographic Retouching
High-Res & Web-Res Files
Dynamic Display Ads (HTML / Static / GIFS)
Responsive & Animated BANNERS
Creating fully responsive banners to align with Gieves & Hawkes seasonal marketing campaigns that look perfect on all screen sizes, on any device in HTML, GIF & JPEG formats.
Programmes: Photoshop // InDesign // BannerSnack
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PHOTOGRAPHIC Retouching
Retouching all e-commerce model imagery of the seasonal collections. Creating retouching guidelines and exporting in web ready formats.
Programmes: Adobe Photoshop // Adobe LightRoom // Adobe Bridge
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EMAIL Design
Email design in Sketch/Photoshop/InDesign. Implementation in MailChimp.
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ART Direction
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WEBSITE Development
Responsive wireframes created in Sketch, from mid to high fidelity. Handover to developers.
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OTHER DESIGN Services
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PEOPLE SAY Nice Things
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“Lauren is an exceptionally talented, hard-work and diligent professional. She works swiftly and is totally reliable. She understands our business goals and has become an integral part of the team, leading all our UI and UX work. She is currently instrumental to a complex multi-territory re-platforming and site build.”
“Lauren is a rare designer who is able to take any brief (no matter the detail) and quickly and stylishly incorporate what is needed into a fantastic creative. Working with Lauren across multiple digital & offline channels was always enjoyable - and looking forward to receiving her designs was a real pleasure!”
“Lauren is a huge asset to our team; she came into the business at a busy and stressful time and has been an absolute delight to work with. She has easily adopted and enhanced our brand handwriting. Lauren is efficient, focussed and gets the job done to a very high standard and has become an integral part of our team and is high respected in the business. She is also flexible to our needs, adding extra time during our busy periods, which is much appreciated. In a busy and often stressful fashion environment she is calm, collected and fun to work with.”
“Just spot on - thank you!”